I'm Ashli, the owner and lead designer/developer at Basis. We design brands and build websites for ecommerce retailers. In this newsletter, I share weekly small biz reflections and helpful tips and tricks to help you grow your brand.
LOL MOVIE REFERENCES (+ free coffee)
A text I just received "Ashli, I love you, but the movie you were referencing is Field of Dreams". ๐๐ Future reference: don't let me quote movies or use sports references. I'm terrible at it and mix up references/actors/plot lines regularly. Here's a coffee gift card you can use right now by way of apology / laughing at our mistakes together. Just show the QR code at Starbucks... it's got $25 on it and when it's gone, it's gone! Ashli |
โBasis is an independent creative studio that believes how you sell is just important as what you sell. Read our manifesto.โ If you liked this email, share it with a friend! And if someone shared this email with you and you want to make sure you receive it each week, you can subscribe here. โ |
โThe Basis Newsletter
I'm Ashli, the owner and lead designer/developer at Basis. We design brands and build websites for ecommerce retailers. In this newsletter, I share weekly small biz reflections and helpful tips and tricks to help you grow your brand.
Ashli from Basis here! It's been nearly 18 months since I last sent an email newsletter. To be honest, I wasn't sure I had anything to say. When I send an email, I don't want to add more noise. And with the onslaught of AI slop and the ability to generate anything at anytime, nothing I wrote felt worthy of sharing. But, I've come out the other side deciding that humans sharing their creativity with each other still feels meaningful. So over the next few months, I want to share some of the...
Ashli here! It's been a while... eight months actually! For a long while, I've felt like I lost something meaningful to say that felt worthy of being in your inbox. Basis got busy, holidays happened, the world got loud, and the internet just has been feeling weird to me. Last night, I watched a video of Dan Levy talk about the process of making creative things and what he said really resonated. You can watch at the link above, but I typed it out below โ in its entirety โ to share here. (I'm a...
Last week was the summer solstice, and with the lengthening of sunlight with each passing month, I have felt a lengthening in my capacity. I mean that in a very literal work-sense: I have more capacity for projects, more time in my calendar. But also feel myself growing in capacity for those less tangible things, too. I have more capacity creatively. My kids are now ten and six... old enough to sleep in a tiny bit, dress themselves, entertain themselves for longer bits of time... and with...